10 24 vacuous straplines

january 2003

210mm x 150mm

22 pages, clear film cover, screw bound

12 copies

A collection of 24 banal straplines - Wear.Share; Truly Global; Time, and Again; We are You etc. They may be already in use, maybe not - it makes no difference at all, they are all utterly meaningless. The booklet came from a feeling of being assaulted with stupid slogans after living far away from such things for a few years. The pictures are from 1960s issues of National Geographic, and all depict great bounty or its promise.